Segment Targeting
Launch experiments targeting specific segments from analysis insights
6
Total Segments
4
Significant
1
Active Experiments
3
Total Targeted
Select Segment to Target
Significant
Mobile Users
45,200 users (58%)
+18.7%
Lift
98%
Confidence
$32.4k
Impact
Desktop Users
28,100 users (36%)
+4.2%
Lift
72%
Confidence
$5.8k
Impact
Significant
US Visitors
42,000 users (54%)
+14.2%
Lift
96%
Confidence
$28.5k
Impact
Significant
New Users (< 7d)
31,000 users (40%)
+22.5%
Lift
99%
Confidence
$35.2k
Impact
Significant
Cart Abandoners
15,000 users (19%)
+25.1%
Lift
99%
Confidence
$18.7k
Impact
EU Visitors
22,000 users (28%)
+8.3%
Lift
88%
Confidence
$9.2k
Impact
All Targeted Experiments
Experiment
Segment
Status
Variants
Expected Lift
Mobile Checkout Simplification
Reducing checkout steps on mobile will increase conversion by 15%
Mobile Users
running
2
+15%
New User Onboarding Flow
Guided onboarding for new users increases 7-day retention by 20%
New Users (< 7d)
ready
3
+20%
Cart Recovery Email Timing
Sending recovery emails within 1 hour improves recovery rate by 30%
Cart Abandoners
completed
2
+30%
6 segments · 3 targeted experiments · 1 running